Social media is an amazing tool for marketing, networking, connecting with your audience and creating awareness around your brand and products. Grab a coffee (or in some cases a glass of wine or a beer), hang out with new friends and lets chat about making social media marketing simple. #ThinkSocial Next Chat: Write a Book Using LinkedIn (and Gain [...]
Join us Saturday September 12th as we support Kensington Village's Summertime Outdoor Movie series with a screening of the hilarious Lloyd the Conqueror. Bring your lawn chair and enjoy the complementary snacks provided by ATB Financial or, bring your own! Social Sesame loves being a part of the Calgary community and we're thrilled to be [...]
The key to engagement is creating a conversation, one that your audience can relate to and that urges them to participate in. It also works as a chain reaction, the more engagement you have with your audience, generally your audience will expand and you will gain more followers who are interested in also getting in [...]
Snapchat, the video and picture messaging system that has exploded and changed the ithay we communicate with each other, yet again. More and more our society is in constant need of accessing information on their own time- getting what they want, when they want it. Snapchat fits this niche perfectly; creating a communication system that [...]
We had the pleasure of working with a new startup called Firebelly on a new Sales sheet, website and video storyboard targeted to training and fitness pros worldwide. The Sales Sheet looks awesome (thanks to the great design work of our friend Chris Pecora). We had fun working on the content strategy and copy for this cool [...]
Without further adieu we at Social Sesame would like to announce the arrival of our much anticipate, much worked on, much bled over... our Brand Playbook. That's right, you can now learn about Social Sesame in a brilliantly creative and extremely well written way. Heck you can even print it out and take it with [...]
The headline of any piece determines whether that piece is read or not. Period. Quoting one of our marketing idols, and advertising legend – David Ogilvy: “When you have written your headline, you have spent eighty cents out of your dollar.” Not to mention, we know that first impressions matter. TONS. And so do headlines. [...]
You can do better on LinkedIn We know you can! Which is why we’re here to help. Put the power of LinkedIn to work for you or your company with our LinkedIn Booster Workshop - a customized 90 min program for you or your business. We’ve been asked over and over again: “I’m on LinkedIn. [...]
Start investing BETTER QUALITY time on it. About 5 hrs per week is a “good start” 10 hrs is better. Where to find the time? Schedule time in your day (use your calendar) Plan for 15 min - .5 hr at night 6 days per week (take an off day if you wish) Include weekends Hire [...]
It can be one of the toughest things to do (usually because of procrastination or being rushed). But there’s a thing that impresses clients a lot, and it’s being (overly) prepared. Whether you’re doing a phone call, having a meeting, sharing ideas, or performing the big pitch, be more prepared than you need to be, [...]